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Did you know that Google search ads can help your SEO?

Google search ads

Although they are two different digital marketing strategies, they share a common goal: reaching the search results page.

However, I may have to break your heart by saying thatβ€”Google Search Ads cannot directly impact your SEO. But it can certainly have an indirect influence.

πŸ’ͺ And that influence is strong!

Especially if your business or website is new to the market and you’re just getting started with your SEO game, Google Ads can give you the push needed to jump-start your game and get everything on track.

Let me explain how Google Ads can support your SEO strategy:

𝐈𝐧𝐜𝐫𝐞𝐚𝐬𝐞𝐝 π–πžπ›π¬π’π­πž π“π«πšπŸπŸπ’πœ:

Running Google Search Ads can bring immediate traffic to your website. While this doesn’t directly improve your organic rankings, it gives you a chance to optimize the user experience, identify high-converting keywords, and monitor which landing pages perform well. These insights can then be applied to your SEO efforts.

𝐊𝐞𝐲𝐰𝐨𝐫𝐝 𝐈𝐧𝐬𝐒𝐠𝐑𝐭𝐬:

Google Ads provides valuable keyword data, including which keywords are driving traffic and conversions. You can use this data to adjust your SEO strategy by focusing on the keywords that perform well in paid ads.

𝐈𝐦𝐩𝐫𝐨𝐯𝐞𝐝 π‚π¨π§π­πžπ§π­ π’π­π«πšπ­πžπ π²:

Running Google Ads can reveal what types of content resonate best with your audience. These learnings can help you create better SEO content that aligns with user search intent.

𝐁𝐫𝐚𝐧𝐝 π€π°πšπ«πžπ§πžπ¬π¬:

Ads can help improve your brand’s visibility. When people see your brand in paid ads, they may be more likely to click on your organic search results, improving your click-through rates (CTR) and potentially your rankings over time.

π„π§π‘πšπ§πœπžπ π‹π¨πœπšπ₯ π’πžπšπ«πœπ‘ 𝐕𝐒𝐬𝐒𝐛𝐒π₯𝐒𝐭𝐲:

For local businesses, Google Ads can help improve visibility in local searches and Google Maps, which can indirectly benefit local SEO efforts.

If you are just getting started with the SEO world, and have no intention of spending money on ads, I would suggest giving it another thought.

⚠ 𝑆𝑖𝑑𝑒 π‘‘π‘Žπ‘™π‘˜: 𝐴 β„Žπ‘œπ‘™π‘–π‘ π‘‘π‘–π‘ π‘˜π‘–π‘›π‘‘ π‘œπ‘“ π‘‘π‘–π‘”π‘–π‘‘π‘Žπ‘™ π‘šπ‘Žπ‘Ÿπ‘˜π‘’π‘‘π‘–π‘›π‘” π‘ π‘‘π‘Ÿπ‘Žπ‘‘π‘’π‘”π‘¦ 𝑖𝑠 π‘Žπ‘™π‘€π‘Žπ‘¦π‘  π‘‘β„Žπ‘’ 𝑏𝑒𝑠𝑑. 𝐼 𝑀𝑖𝑙𝑙 π‘€π‘Ÿπ‘–π‘‘π‘’ π‘šπ‘œπ‘Ÿπ‘’ π‘œπ‘› β„Žπ‘œπ‘™π‘–π‘ π‘‘π‘–π‘ π‘‘π‘–π‘”π‘–π‘‘π‘Žπ‘™ π‘šπ‘Žπ‘Ÿπ‘˜π‘’π‘‘π‘–π‘›π‘” π‘ π‘‘π‘Ÿπ‘Žπ‘‘π‘’π‘”π‘¦ 𝑖𝑛 π‘Žπ‘›π‘œπ‘‘β„Žπ‘’π‘Ÿ π‘π‘œπ‘ π‘‘.

❓What is your strategy?
❓Are you the β€˜stick to one platform guy’?
❓Or love to be 007 to find out on which platform your customers are partying?

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